I mean $30K for brand new fully loaded car, isn't exactly unreasonable. I think as of now, the suggested MSRP of the base model is $23k. How much lower do they anticipate being able to go, while still making a profit?
Maybe this will apply to other countries to draw in more customers who aren't interested in paying for the range-topping model?Mitsubishi Motors Australia Limited (MMAL) head of product planning James Tol said that typically a new model attracts buyers at the top-end of the range, while buyers who are looking for a less expensive variant appear in showrooms later on.